Sunday, March 13, 2011

WATCH FOR: Kelly Cutrone's New Clothing Line

by Tara Chang


You may know Kelly as Whitney Ports mentor and employer at People’s Revolution on the reality show The City but it seems Kelly Cutrone has been bit by the designing bug.


Kelly Cutrone of PR company People’s Revolution has teamed up with fashion investor Chris Burch to launch their new clothing line, The Electric Love Army. The new collection will be a combination of “sexy, fun and affordable” pieces for young women. The price will range from $30 - $300 and appeal to the socially conscious woman. The Electric Love Army has been inspired by women such as Joan Jett, Cher, Katy Perry and Debbie Harry.


It makes sense that Cutrone would start designing her own line, after all, she does have many years of experience branding and marketing for big named brands such as Longchamp, Vivienne Westwood and Jeremy Scott. With Kelly’s experience and notoriety, you can guarantee the launch will get better press coverage than most clothing launches.


Stay tuned, The Electric Love Army will be launching next year.

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